CRN/UEN: 53379180D


Nature of Business

Simply Choice is committed to provide convenient, great value and wide variety of Chilled, Fresh Frozen meats to our customers.

Our modern production facility can customise meat cuts, provide marinating or packaging services.

We are a HACCP & ISO 22000 certified and SFA approved company. We pride ourselves in maintaining and providing high standard quality food and services to supermarkets, restaurants, hotels, food caterers, distributors and end consumers.

Our products include:
  • Whole chicken
  • Chicken parts - breast, leg, drumstick, thigh, wing
  • Chicken cube
  • Chicken sliced
  • Minced chicken
  • Chicken burger patties
  • Chicken nuggets
  • Various beef cuts - tenderloin, ribeye, striploin, knuckle, chuck tender, flank steak
  • Beef steak
  • Beef cube
  • Beef shabu shabu
  • Minced beef & meatballs
  • Beef sliced & stir fry
  • Beef burger patties
  • Beef tripe
  • Ox tail
  • Lamb shabu shabu
  • Lamb chop
  • Mutton cube
  • Minced mutton
  • Fish fillet
  • French fries
  • New Zealand farm fresh and free range eggs
…and many more!