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8MalaysiaandIndonesiaPioneeringBlockchainforHalalAssuranceThe2023/24StateoftheGlobalIslamicEconomyReport(SGIE)rankedMalaysiafirstinitsGlobalIslamicEconomyIndicator(GIEI)forthetenthconsecutiveyearThisachievementunderscoresthestrengthandglobalrecognitionofMalaysiasHalalcertificationsystemanditscommitmenttotheIslamiceconomyDespite this leading position Deputy PrimeMinisterAhmadZahidhashighlightedtheneedforMalaysiatofurtherenhanceitsHalalcertificationsystembyadoptingblockchaintechnology–notingthesuccessofblockchainincombatingfraudandincreasingtransparencyinHalalcertificationprocessesincountrieslike theUnitedArabEmiratesSaudiArabiaandAustraliaDPMAhmadZahidreiteratedMalaysiasdedicationtoexcellenceinHalalcertificationandthepotentialofblockchaintomaintainthehigheststandardsofauthenticityandintegrityIndonesiaanothermajorplayerintheglobalHalalmarketboaststheworldslargestMuslimpopulationatanestimatedBeforeblockchainconsumerconfidenceinHalalproductsreliedprimarilyonthepresenceoftheHalallogoNowwithblockchaintechnologyeverystageofthesupplychain–fromorigintodelivery–canbetracedbystakeholdersincludingconsumersDatarecordedontheblockchainissecureandimmutablemakingthisdecentralisedledgersystemidealforenhancingthetraceabilityandtrustworthinessofHalallabellingSingaporeChartingaCourseforHalalInnovationHalal certification is not just about meetingreligiousrequirementsitsincreasinglyintertwinedwithbroaderconsumertrendstowardshealthierandmoreethicalchoicesTheprinciplesofcleanlinesshealthandethicaltreatmentofanimalsinherentinHalalalignseamlesslywiththevaluesoforganicfarming–suchasenvironmentalsustainabilityanimalwelfareandtheuseofnaturalfertilisersThisconvergencehasgivenrisetotheburgeoningmarketforHalalorganicproductsOrganicHalalfoodcaterstothegrowingdemandforproductsthatarenotonlypermissiblebutalsosustainably231million–representingover13%ofallMuslimsworldwideaccordingtheWorldPopulationReview2024IndonesiaalsorankshighlyontheGIEIbenchmarksecuringthirdplacebehindMalaysiaandSaudiArabiainthe2023/24SGIEReportEvenwithrobustcertificationsystemsinplacechallengesremainInbothMalaysiaandIndonesiainstancesoffraudandmisuseofHalallabelshaveoccurredIn2012IndonesianauthoritiesdiscoveredthatHalal-certifiedprocessedbeefproductshadbeenadulteratedwithporkanddistributedacrossthecountryThenin2014consumerconfidenceinMalaysiawasshakenwhentestsfoundporkDNAinCadburychocolateproducts(althoughfurtherinvestigationlaterconfirmedthemtobepork-free)TheseincidentshighlighttheneedforenhancedtraceabilityandtransparencyintheHalalsupplychainBlockchaintechnologyoffersasolutionInapioneeringmovewithinIndonesiaPTSreeyaSewuIndonesia Tbk(SreeyaSewu)amajorpoultryproducerimplementedablockchain-basedtraceabilitysystemforHalalpoultryThissystemprovidesadigitalrecordofeverystepintheslaughteringprocessfromthearrivalofthepoultrytoinspectionslaughtergradinganddelivery8
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